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Privacy Policy
Last Updated: March 6, 2026
Violation Leads NYC ("we," "our," or "us") respects your privacy. This Privacy Policy explains how we collect, use, and protect information when you use our lead generation service for licensed NYC master plumbers.
1. Information We Collect
Information you provide:
- Name, email address, and business information when requesting a free trial or subscribing
- Borough preference(s) to determine which leads are delivered to you
- Payment information — processed securely through Stripe (we never store card numbers)
- Any information you include when contacting us by email
Information we automatically collect:
- Basic usage data (pages visited, time on site) for service improvement
- Device information (browser type, IP address) for security purposes
2. How We Use Your Information
- To set up your private Google Sheet and deliver leads based on your borough selection
- To process payments and send receipts
- To communicate about your account, lead delivery, and service updates
- To verify eligibility (licensed master plumber status)
- To provide customer support
- To improve our service and lead pipeline
- To comply with legal obligations
3. Lead Data We Provide to You
The violation data we deliver to subscribers comes from public records:
- NYC Housing Preservation & Development (HPD) — open violation records
- NYC Open Data portal
We enrich this public data with building owner contact information obtained through licensed skip-tracing services. This contact information is provided to you solely for legitimate business outreach by licensed master plumbers. You are responsible for complying with all applicable laws (including TCPA and CAN-SPAM) when using this data.
4. Lead Exclusivity & Data Handling
Each lead is tracked by violation ID. Once delivered to a subscriber, it is locked to that subscriber and will not be delivered to any other. We maintain a database of delivered leads solely to enforce this exclusivity. Lead data in your Google Sheet is accessible only to you and our service account.
5. Information Sharing
We do not sell or rent your personal information. We share information only with:
- Stripe — for payment processing (governed by Stripe's Privacy Policy)
- Google — to create and share your lead sheet via Google Sheets and Google Drive
- Skip-tracing service providers — to enrich public violation data with owner contact information
- Legal authorities — if required by law or to protect our legal rights
6. Data Security
- All data is transmitted over encrypted connections (SSL/TLS)
- Payment processing is handled by Stripe (PCI-DSS compliant)
- Your Google Sheet is shared privately — only you and our service account have access
- We do not store your payment card details
7. Data Retention
- Account data: Retained while your account is active and for 90 days after cancellation
- Lead delivery records: Retained indefinitely to enforce exclusivity guarantees
- Payment records: Retained as required by law (typically 7 years)
- You may request deletion of your personal data by contacting us — note that lead delivery records may be retained to protect exclusivity commitments to other subscribers
8. Your Rights
You have the right to:
- Access the personal information we hold about you
- Correct inaccurate information
- Request deletion of your personal data (subject to retention requirements above)
- Opt out of non-essential communications at any time
To exercise any of these rights, email us at dennis@violationleads.co.
9. Cookies
Our website uses minimal cookies for basic functionality. We do not use tracking or advertising cookies. You may disable cookies in your browser settings without affecting your ability to view the site.
10. Third-Party Links
Our website may contain links to third-party services (e.g., Google Sheets, Stripe). We are not responsible for the privacy practices of those services and encourage you to review their policies.
11. Children's Privacy
Our service is intended for licensed trade professionals and is not directed at individuals under 18. We do not knowingly collect information from minors.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify active subscribers by email before material changes take effect. The "Last Updated" date at the top of this page reflects the most recent revision.
13. Contact Us
For privacy-related questions or requests:
dennis@violationleads.co
Violation Leads NYC | 1100 Brickell Bay Dr, Miami, FL 33131